リ カンコウ   Guanhong LI   李　冠宏    所属   京都外国語大学  国際貢献学部 グローバル観光学科    職種   講師
言語種別	英語
発行・発表の年月	2022/11
形態種別	論文
標題	Co-creative Communication: Competition, Synthesis, or Both?
執筆形態	共著
掲載誌名	Proceedings of the 4th Workshop of Coregulating Social Brain Group (CSBG2022)
掲載区分	国内
巻・号・頁	pp.11-11
総ページ数	1
著者・共著者	◎Guanhong Li, Xiaoyun Guo
概要	The goal of co-creative communication is value creation, yet we still lack understanding of its mechanism. On the one hand, Schumpeter proposed that Creative Destruction in competition is the key to value creation. Therefore, the competition of incompatible views can be considered as a key step in co-creative communication. On the other hand, Nonaka's SECI model emphasizes the role of the synthesis of views in value co-creation, which highly depends on the commitment of all individuals and the interaction between them. Thus, the synthesis of different views can also be considered to play a central role in co-creative communication. We propose a combination of these two models. That is, to discuss the specific roles of competition and synthesis of different views in co-creative communication, a better understanding of the mechanism of co-creative communication can be achieved.