David Taylor
Department Kyoto University of Foreign Studies Department of Global Studies, Faculty of Global Engagement Position Professor |
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Language | English |
Publication Date | 2020/07 |
Type | Academic Paper |
Peer Review | Peer reviewed |
Invitation | Invited paper |
Title | Strategic Business Planning and Forecasting |
Contribution Type | Multiple author(s) |
Journal Type | Another Country |
Publisher | Cornell University Publications, Business Management Essentials |
Details | An analysis of three major strategies that companies can select to compete in the marketplace and characteristics of companies that pursue each strategy. |