Akiko YAMAMOTO    Department   Kyoto University of Foreign Studies  Department of Global Tourism, Faculty of Global Engagement    Position   Assistant Professor-lecturer
Date	2024/09/29
Presentation Theme	Small Business Orientation May Help Survival of SMEs Under Drastic Crisis: Quantitative Analysis of Bankruptcy of Local Lodging Industries Kyoto During the COVID-19 Pandemic
Conference	Special International Research Session Program
Promoters	組織学会
Conference Type	Domestic
Presentation Type	Speech (General)
Contribution Type	Collaborative
Country	Japan
Venue	東京都、法政大学
Holding period	2024/09/28～2024/09/29
Publisher and common publisher	Naoki Wakabayashi, Akiko Yamamoto
Details	In discussing the organizational resilience of small medium sized enterprises (SMEs), many researchers argue that strategic orientation may be a key factor, but they mainly focus on growth strategies, innovation, strategic pivots, or new business creation. The concept of small business orientation (SBO) of SMEs proposed by Runyan and Covin may reveal new resilience effects of the strong and long-term commitment of SMEs to unique business values, customers, and stakeholders under crisis. Examining features of survival companies in 211 small companies in local lodging industry in Kyoto, the global tourism destination, we find local and small lodging companies with SBO are more likely to survive than young ones with a rapid growth orientation Kyoto during the COVID-19 pandemic.