David Taylor    Department   Kyoto University of Foreign Studies  Department of Global Studies, Faculty of Global Engagement    Position   Professor
Date	2008/07/04
Title	The Marketing-Leadership Interface Across Cultures
Conference	Nagoya University of Commerce and Business Graduate School (Erasmus University Executive MBA Japan Study Tour)
Promoters	Nagoya University of Commerce
Location	Nagoya, Aichi
Conference Type	Other
Lecture Type	Lecturer
Contribution Type	Individual
Invited	Invited
Publisher and common publisher	*David Taylor
Details	The marketing-leadership interface recognizes that brands matter to customers, leaders, investors and high potential employees within organizations. Through the lens of the marketing-leadership interface, my research findings on how consumers react across cultures to unexpected events was shared at 3 three levels (C-Suite, Firm and Individual)