(Last updated : 2020-12-01 03:08:37)
  David Taylor
   Department   Kyoto University of Foreign Studies  Department of Global Studies, Faculty of Global Engagement
   Position   Associate Professor
■ Academic conference presentation
1. 2008/02/22 How Consumers React to the Spread of Unexpected Good and Bad Events (Society for Consumer Psychology Conference) Link
2. 2005/11/03 Service Relationships and Certification: Theory and Empirical Evidence - Consumer Behavior/Services Marketing (Society for Marketing Advances Conference) Link
3. 2005/06/17 Risk Reversals and the Reflection Effect: The Moderating Role of Uncertainty Avoidance (The Association for Consumer Research European Conference) Link
■ Books and academic papers
1. Article Marketing Fundamentals Business Management Essentials  (Single) 2020/08
2. Article Navigating the Global Business Landscape Business Management Essentials  (Collaboration) 2020/08
3. Article Leading Without Authority Business Management Essentials  (Collaboration) 2020/07
4. Article Strategic Business Planning and Forecasting. Business Management Essentials  (Collaboration) 2020/07
5. Article Finance and Accounting Principles. Business Management Essentials  (Collaboration) 2020/06
Display all(10)
■ Academic background
1. 2003/09~2008/12 Marketing, School of Management, Binghamton University - State University of New York, Completed, Doctorate (PhD) of Management
2. 1989/09~1991/05 International Hospitality Consulting, School of Hotel Administration, Cornell University, Completed, Masters of Professional Studies
3. 1982/09~1986/05 Political Science, Dickinson College, Graduated, Bachelor of Arts
■ Business career
1. 2019/09~ Kyoto University of Foreign Studies Faculty of Global Engagement Department of Global Studies Associate Professor
2. 2000/01~ Cornell University - School of Continuing Education (Summer College) Dyson School of Applied Economics and Management Visiting Professor
3. 2016/01~ Kyoto University Graduate School of Management Adjunct Professor
4. 2017/08~2019/09 Cornell University - SC Johnson College of Business Director of External Relations
5. 2015/07~2017/07 Cornell University - SC Johnson College of Business Director of Graduate Programs, School of Hotel Administration
Display all(16)
■ Educational ability
● Practice example of education method
1. 2005/01~2014/06 Service learning
2. 2000/08~ Case studies
3. 2000/08~ Simulation-based learning
4. 1999/09~2015/06 Experiential learning
5. 1999/09~ Industry speakers
● Made textbook and teaching material
● Special note of person who has experience of business
● Matter that should be mentioned specially in others educational activity
● Guidance such as alumni meetings and club
Display all(15)
■ Main Subject
Marketing, Business Management, Hospitality Management
■ Belonging society
1. 2003/09~2005/05 Association for Consumer Research
2. 2003/09~ American Marketing Association
3. 1991/05~ Cornell Hotel Society
■ Results on duty
● Special note of person who has experience of business
1. 1993/09 Market Demand Study for Colorado Municipal Government
2. 1993/06~1993/08 Operations Review for Travelers Insurance
3. 1993/04~1993/05 Limited Market Study and Commercial Real Estate Review for Nomura Trust Corporation
4. 1993/01~1993/03 Portfolio Market Review for Wells Fargo Bank
5. 1992/04~1992/12 Portfolio related due diligence for Resolution Trust Corporation
● Other note that should be mentioned specially on duty
Display all(14)
■ Subject
1. Introductory Seminar Ⅱ
2. Global Business Seminar Ⅰ
3. Global Business Seminar Ⅱ
4. Introduction to Presentation Preparation Design & Delivery Ⅰ
5. Introduction to Presentation Preparation Design & Delivery Ⅱ
Display all(8)
■ Research topic, funded research, and department laboratory expense
1. 2006/12~2013/11  Prospect theory and uncertainty avoidance across cultures  (Key Word : )
2. 2005/09~  Marketing-leadership interface and unexpected events across cultures  (Key Word : )
3. 2004/02~2005/01  Consumer quality perceptions across services industries  (Key Word : )
■ Lecturer and lecture
1. 2018/11/28 Innovation and New Product Development: Inside and Outside Japan
2. 2016/12/28 How Self-Construal Affects Consumer Reactions to Unexpected Events (Kyoto)
3. 2008/07/04 The Marketing-Leadership Interface Across Cultures (Nagoya, Aichi)
4. 2005/10/03 From Advertising to Integrated Marketing Communications (Hirakata, Osaka)
■ Committee and society
1. 2015~2017 Cornell University Hotel Graduate Student Organization Advisor
2. 2011~2015 Service Learning Proponent
3. 2009~2015 Kyoto International University Organization Member of board of Trustees
4. 2004~2005 American Marketing Association and Association for Consumer Research Reviewer Ad hoc conference reviewrer
5. 2000~ Student Academic/Career Advisory
Display all(7)
■ Research Field
1. 2005/11 Society for Marketing Advances Best Paper Award: Services Marketing Track
2. 2005/11 Society for Marketing Advances Michael Solomon Award for Best Conference/Consumer Behavior Paper
■ Teaching Experiences
1. Advertisement and Marketing Communication(Binghamton University, Kansai Gaidai University, Kyoto International University)
2. Business Management(Cornell University, Kyoto International University)
3. Career Management(Kyoto International University)
4. Global Service Learning - Africa(Kyoto International University)
5. Global Tourism and Hospitality Management(Kyoto University Graduate School)
Display all(13)